Dear Facebook Friend…

Last month, in writing the post ‘If you’re not trolling, and you’re not a bigot, you’ve no reason to ‘like’ “The Mind Unleashed”’, I mentioned that in response to the mentioned woo, conspiracy theory, and anti-Semitism laced Facebook page, people could…

‘Encourage your friends who subscribe to the page to do a little digging for themselves, instead of passively being spoon-fed. Crap like that spread by “The Mind Unleashed” only does as well as it does because the practice of being spoon-fed advice is so well accepted.’

…and that possibly (as a last measure on Facebook)…

‘you explain to “The Mind Unleashed” subscribing friends, why you take anti-Semitism and bigotry seriously, and that this is why you are ‘unfriending’ them. Then proceed to ‘unfriend’ them.’

These will still be options for some folks, should they wish to do so. However what I want to do now is provide people with an alternative; a short, prepared letter they can use to copy, paste and send to their Facebook friends. Not everyone is up for fully confronting people about these kinds of things, and for some, having a proxy do the arguing may ease some of the pressure.

All you have to do, if you want to use this letter, is copy the bit after the separator below, and paste it into a message to the friends you want to reach.

You don’t have to link back to this post. You don’t have to mention any kind of intellectual property rights (I cede all copyright) or mention my name. You can use my name as it appears at the end of the letter if you want, or you can replace my name with your own and alter the content accordingly. Whatever makes it easiest for people to get the message across is best.

(I do insist though, if you substantially alter the letter, that you sign off with your own name).

The letter follows.

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If you’re not trolling, and you’re not a bigot, you’ve no reason to ‘like’ “The Mind Unleashed”…

It’s gone off like a pig in a cake shop; the amount of ‘likes’ the viral Facebook page, “The Mind Unleashed”, has attained (currently around two and a half million, with oodles of shares and likes – marketing manna from heaven!) Like many other viral Facebook pages, it lures people in with affirmations, platitudes of dubious worth, plagiarised conspiracy theorist memes, and dangerous medical misinformation served up as wisdom.

The target audience is the superficially-leftish end of the spectrum; the well-meaning but politically naive, and those who just don’t like to see the underdog kicked; from people who haven’t had the opportunity to acquire genuine critical thinking and/or research skills, to the histrionic-sanctimonious; the aspiring George Galloways; the would-be-cult-leaders.

I have a special loathing for the piece of disinformation, beloved of “The Mind Unleashed”, and oft repeated without reference to anything other than anecdote, that cannabis can cure cancer. Aside from anecdote never being a good basis for medical advice, this rubbish is just plain wrong, and could encourage people with cancer to disregard sound medical advice from oncologists. People have already been killed by this kind of thing.

This may be sinister, but it’s not this sinister aspect of “The Mind Unleashed” that I want to draw attention to.

The sinister aspect of “The Mind Unleashed” I want to address belongs to the general category of being-overtly-shit-to-members-of-social-groups. “The Mind Unleashed” is anti-Semitic. To be on board with “The Mind Unleashed”, is to enable the hatred of Jews.

I trust that at least some new-age-type-folk may object to such hatred.

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